Tamkeen CEO: Companies need to boost CSR expertise

Achieving sustainability is the core of corporate social responsibility (CSR) worldwide, according to Tamkeen Company CEO Asya Al-Ashaikh. “CSR must offer solutions for the various challenges the country is facing, and offer support and motivation in order to further activate its role in the development process,” she said in an exclusive interview with Diana Al-Jassem of Arab News.

“The sustainability of companies is one of the CSR concepts that should be realized,” she said. “Integrating CSR into the corporate business is the only solution to rescue CSR from collapsing.” She added that the proposal of the Council of Saudi Chambers for a national CSR project in the interest of the present and future generations will contribute to the development of sustainability of companies and their social responsibility.

“Hopes are still focused on interactions between the government and private sectors to boost CSR locally and create a Saudi CSR model,” Al-Ashaikh said.

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